Joe Aimonetti
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thoughts

COLLECTED THOUGHTS

Musings about creativity and advertising

 

Many abstractions go into my approach to creativity and working in the creative field.

THESE ARE MY THOUGHTS...


On chaos

There is a certain calm that exists when life is at its most chaotic, like the eye of a hurricane that rests as the storm surges ahead. Finding that spot when clients, production issues, deadlines, or any other thing that can threaten any given project is essential to keeping your head above water. Personally, I thrive in the middle of the storm and look forward to those opportunities. 

Joe Aimonetti