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BIG IDEASFROM BRAINS TO PRODUCTION

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Favorites


BIG IDEASFROM BRAINS TO PRODUCTION

CORONA, GLOBAL BUSINESS CAMPAIGN - PITCH DECK

When Corona wanted a global, integrated campaign around a travel platform, we pitched a whole new look, urging them to Set Course. The concept includes a global app, partnership ideas, digital and social ideas, as well as retail and experiential executions.


BUDWEISER TV SPOTS - PITCH DECK

Television commercial script pitches and extensions for Budweiser's Beer Responsible Day, featuring the idea: "make a plan to make it home." The ideas fit into the existing brand approach, to be more direct and upfront, positioning Budweiser as a trusted friend and advisor during epic nights out.


ROLLING ROCK - PROJECT 33

Asked to bring Rolling Rock's legendary attitude and style to life, I helped organize and implement Project 33 (2014) in Los Angeles, a celebration of music, art, and free spirits. The event included social media campaign winners taking a guided photo tour of L.A., then joining a Rolling Rock party where their best shots were on display, gallery-style. A kick-ass local band, along with a local street artist, made the night one to remember.


BUFFALO WILD WINGS - EXPERIENTIAL ACTIVATIONS

As a long-time sponsor of collegiate athletics, Buffalo Wild Wings brings their unique store experience to the premier NCAA championships, including the Men's Final Four, the Frozen Four, the Lacrosse Final Four, and the College World Series - each requiring need state-specific signage to make fans feel right at home.


HUM by verizon - EXPERIENTIAL ideation

Verizon was launching a brand new device for cars that would rival OnStar, but as a 3rd party add-on. Originally Verizon Vehicle, but now branded Hum, I was tasked with illuminating larger than life launch ideas that could be activated in major markets and as part of Verizon's sponsorship of Indy Car.