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IDEA

GENERATOR
MY SKILL IS WRITING || MY LOVE IS CREATING

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Home


 

IDEA

GENERATOR
MY SKILL IS WRITING || MY LOVE IS CREATING

NOW IN BROOKLYN


CREATIVE DIRECTOR, BORN FROM COPY

I specialize in advertising copy and content ideation, video scripting, integrated campaigns, pitch work, digital / social execution, experiential, and creative management for sports, tech, CPG, beverage, and culture clients. Let's make something together >

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SAM Medical


 

 

FEATURED
SOME OF MY FAVORITES

SAM Medical


 

 

FEATURED
SOME OF MY FAVORITES

SAM MEDICAL


BRAND RELAUNCH - WEBSITE [Click image to view]

An extensive, ground-up rebranding project, including working with SAM Medical's marketing team to redefine their brand tone and voice in an industry that has yet to find itself. The website relaunch features all new product descriptions, sell sheets, videos, and training videos, all created within the new parameters.


SAM XT - New Product LAUNCH

A market game-changer, SAM XT features TRUFORCE auto-locking buckle technology that allows the tourniquet to be applied with the precise amount of pressure. I co-directed the product lifestyle photo and video shoot and did the copywriting for samxt.com and initial social media campaigning.


LAUNCH MICROSITE [Click image to view]


Social Media

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